Title: Every day Voice Over: By allowing every day tasks to get in their way, too many business owners put off doing their company’s disaster plan. Yet at least one in four businesses affected by a disas - (At this point, several sound effects begin to overlap, creating a wall of sound confusion.) Sound Effect: copy machine running. Sound Effect: printer running. Sound Effect: Treo alert to voicemail. Sound Effect: typing, Excel task completed alert. Voice Over: disaster, whether man-made or nat - Sound Effect: phone ringing. Sound Effect: printing calculator. Sound Effect: water cooler bubbles. (At this point, there is a silent pause.) MESSAGE: Thank you for calling Braniff Partners. Due to the flood, our offices will be closed indefinitely. Voice Over: natural never reopen. Announcer: Disasters are unpredictable. So visit ready.gov to make your company’s disaster plan. Ready.gov. It’s never too late to protect your business until it is. Brought to you by the US Department of Homeland Security and the Ad Council.